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Professional practice for interior designers /

by Piotrowski, Christine M.,
Published by : John Wiley & Sons, Inc., (Hoboken, New Jersey :) Physical details: xvii, 729 p. : ill. (black and white) ; 29 cm. ISBN: 1119554519 Subject(s): Interior decoration firms %United States %Management. | Design services %United States %Marketing. | Interior decoration %Practice. Year: 2020
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Book Book AUM Main Library 747.068 P662 (Browse Shelf) Available inv 202300015

Includes bibliographical references and index

Part 1: The profession -- Interior design as a profession -- Professional advancement -- Going global -- Part 2: Career paths -- Where do designers work? -- Professional options -- The job search -- Part 3: Professional responsibility -- Ethics and professional conduct -- Legal responsibilities -- Part 4: Defining the project -- Project compensation and design fees -- Preparing design contracts -- Trade sources -- Product pricing -- The selling of goods: the uniform commercial code and warranties -- Part 5: Project delivery -- Building client relationships -- The project management process -- Contract documents and specifications -- Contract administration: construction and order processing -- Contract administration: delivery and project closeout -- Part 6: Establishing an interior design practice -- Creating and managing an interior design practice -- Advice and counsel -- Preparing the business plan -- Business formations -- Business legal filings and licenses -- Part 7: Marketing for success -- Fundamentals of marketing -- Promotional tools -- Marketing online -- Selling strategies -- Part 8: Managing an interior design practice -- Employee management -- Strategic planning: Designing the future

"Understanding the business side of interior design is a major part of the designer's education. Professional Practice for Interior Designers has been the go-to comprehensive business guide for aspiring designers and practicing professionals for nearly thirty years. As the interior design industry continues to evolve, this Sixth Edition has evolved to meet the needs of today's design students and practicing professionals. This edition includes three new chapters: Interior Design in the Global Environment, Building Client Relationships, and Marketing Communications; revised sections on Web and Social Media Marketing, Personal Branding, Design Contracts for Global Projects, and Sustainable Product Resources; and invaluable elements in every chapter for students and instructors, including, NCIDQ Exam Components, What Would You Do? scenarios, and lists of key terms and references. Instructors will have access to an extensive Instructor's Manual that includes over 390 multiple choice and 260 true/false questions, web exercises, and discussion items and assignments by chapter. Aside from being talented, creative, and having a good eye for design; interior designers must have a comprehensive understanding of the business side of design in order to be successful. Firms of all sizes and specialties must demonstrate excellence in their business practice and display a higher level of professionalism in order to gain the trust of their clients. From organizational and problem solving skills, to managing timelines and budgets; it is critical for an interior designer to understand all aspects of the business. According to the American Society of Interior Designers' (ASID) 2018 Outlook and State of the Industry (OSI) report, we should expect to see continued positive growth for the industry in 2018, but it is critical for the future of the industry that designers integrate emerging technologies and the ever-increasing emphasis on well-being into their practice"--

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